Released on = February 11, 2006, 11:30 am

Press Release Author = Ed Sykes

Industry = Management

Press Release Summary = Ed Sykes & Joy Fisher-Sykes gives keynote speech to inspire
Big Brothers Big Sisters volunteer.

Press Release Body = Virginia Beach, VA, February 10, 2006-Ed Sykes and Joy
Fisher-Sykes were the keynote speakers during the Big Brothers Big Sisters
Appreciation Banquet on February 3rd at the Little Creek Naval Base Chief Petty
Officer Club in Norfolk, VA. The banquet was to acknowledge the Big Brothers and
Big Sisters for their efforts in making a difference with their "little brothers"
and "little sisters."
Big Brothers Big Sisters of South Hampton Roads is a nonprofit organization
dedicated to creating a positive future for at-risk children. They match children,
the little brothers or sisters known as "littles," with a mentor or Big Brother or
Sister known as the "bigs," to invest time and provide guidance to their mentees to
create a positive future for the "littles."
The banquet was attended by Rep. Thelma Drake (R-VA) and Portsmouth Mayor Bill
Holley among others. Ed and Joy gave the speech, "Make a Difference," highlighting
the positive experiences they had mentoring children. Ed let the volunteers know
that they were heroes because they invest their time and effort to make a
difference in the lives of the children, their little brothers and sisters. Ed
also said, "We make a difference by setting positive expectations for children who
have negative influences in their lives." Joy spoke about the need for the
children to be comfortable with themselves. "We must teach our children that they
don't need to have the most expensive clothes, cars, and jewelry to be great and be
successful. They must be 'comfortable in their own skin' so that they make the
right decisions because it's the right thing to do, not based on what other people
want them to do." Joy also mentioned that the volunteers benefit from their
experiences because they develop a new perspective on life and enhance their
listening skills. This leads to improved personal and business relationships.

Big Brothers Big Sisters of Hampton Roads is located in Chesapeake, VA. They can be
reached at telephone number 757-549-7437 or at their website, www.bbbsofshr.org.
The Sykes Group is a leading provider of leadership, customer relations, and
motivation solutions to corporations and government agencies. The Sykes Group is
located at 2133-126 Upton Drive #234, Virginia Beach, VA 23454. For information on
their programs, call 757-427-7027, e-mail info@thesykesgrp.com, or go to
www.thesykesgrp.com.

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Web Site = http://www.thesykesgrp.com

Contact Details = The Sykes Group
2133-126 Upton Drive - #234
Virginia Beach, VA 23454-1193

FOR MORE INFORMATION, CONTACT:
Ed Sykes
Tel: 757-427-7027 E-mail: info@thesykesgrp.com
Fax: 757-427-0929